Paymentsense / Dojo

Experiences in the scale-up fintech world

Paymentsense introduced me to the world of B2B2C in the financial services world in a scale-up environment.

Brought in initially to establish a permanent design function in a company which had relied on contract hires to this point. I needed to:

  • Provide new permanent UX / UI / UXR design roles
  • Create foundational design org structure that would grow with the company
  • Educate the business on the value of Product Design and how to integrate User Centric approaches in Product roadmapping
  • Establish new ways of working with product and engineering 
  • Hire initial full-time Design roles
  • Establish the companies first Design System
  • Launch new Mobile application 


Whilst the progress was being made with the above, the company was also re-branding as 'Dojo' and expanding it's brand footprint and also it's financial value propositions to the SMEs and small businesses which were it's lifeblood.

I also took over the role of Head of Product for 6 months as maternity cover which also added to the challenge.


I learned a lot! - key takeaways really backed up and helped define my Principles as a Design leader, how to scale a function whilst also navigating constant changes in leadership and the pivotal role relationship building has. Need to ship at pace whilst ensuring quality was keenly felt, but I'm very proud of the foundations I put in place, and that the voice of the end users we're more keenly heard and processes put in place to capitalise on the opportunities 'Design thinking' brought to the table.   

A taste of my teams output at paymentsense

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Selected Works

ZooplaProduct Design Leadership
PaymentsenseProduct Design Leadership
1E B2BProduct Design Leadership
AdnosticCreative Director
Dennis PublishingHead of Design

Matt White